What your report tells you
The look of your report depends on how much your subject appears online. And that’s completely normal.
Lots of online presence?
If your subject has a full LinkedIn profile, news articles, corporate records, websites, or tagged photos, your report will be well populated. You’ll get a clear picture of who they are, helping you make smarter decisions without the hours of digging.
Barely online?
If your subject has little or no online footprint - no LinkedIn profile, minimal corporate records - your report will most likely look less populated. It might seem sparse, but that’s valuable too: it shows there’s nothing significant to flag.
Why it matters
Whether a report is full or sparse, it’s still giving you actionable insight. Full reports help you uncover connections and details you might otherwise miss. Low trace reports give you confidence that nothing noteworthy has been found - fast, without the guesswork.